Telemarketing Sales Rule (TSR)

Telemarketing is a critical medium of communication for marketing consumer goods and services. Additional restrictions on telemarketing - already heavily regulated - will impair telemarketers' ability to communicate with consumers and conduct business in a cost efficient and productive manner resulting in a reduction of the convenience and value consumers have come to expect from the industry.

ERA was instrumental in softening the impact on members in response to the FTC’s Telemarketing Sales Rule by successfully advocating the removal of provisions detrimental to inbound calls, the focus of the majority of ERA’s members. Additionally, ERA filed an affidavit supporting the industry’s position in the Do Not Call List litigation, as well as issued comments on both the FTC and the FCC versions of revised TSR rules.

• ERA Comments on Proposed Changes to Telemarketing Sales Rule Fees
• ERA Comments Urging FTC to Resist Expansion of TSR
• Additional Comments by ERA on TSR – Joint with Promotion Marketing Association
• ERA Comments on Do Not Call Provisions of TSR
• New! FTC Publishes Final Rule Revising Fees to Access National Do Not Call Registry - click to read